WINTER HAIR WITH CEZANNE
This winter, cure your woes with Cezanne Express Smoothing Treatment. It’s a fast service for on-the-go clients that will hold them over through the winter months.
We protect and winterize our cars, homes and even our skin—why wouldn’t we do the same for our hair? After all, constant dips and spikes in temperature can really take a toll on hair’s moisture.
This winter, cure your client’s blues with Cezanne Express Smoothing Treatment. Express is a fast service for on-the-go clients that will hold them over through the festive season. Not to mention, the treatment starts a conversation about the importance of protecting hair during the colder months.
Most client’s don’t stop coloring their hair in the winter, why would they stop doing treatments to protect and keep it healthy during the harsh winter months?
Protect Hair from Hat Head
Pull a hat off your head in the winter and you’ll likely hear the familiar crackle of static electricity. Static occurs more in the winter time because of the lower levels of moisture in the air. Wool and cotton caps, coupled with rapid changes from hot to cold, also suck out moisture, causing the cuticle to lift and produce static. This is always one of the concerns of our clients during the winter months, what a better way to educate them how Cezanne can help.
Experience smoother, straighter, more manageable and frizz-free hair quickly, easily and inexpensively without formaldehyde or other toxic ingredients and at a lower cost than traditional keratin treatments. A Cezanne smoothing treatment will begin to combat the frizz but also be sure to send your client home with Cezanne’s keratin enriched aftercare products to help keep their hair frizz-free and more manageable.
If you’re client is still having trouble with hat head, have them sandwich a thin silk cap between their hair and the hat before braving the cold. Installing a humidifier in their home to cut down further on this “shocking” winter problem.
Prevent Brittle Strands and Breakage
Snow, rain and biting cold create brittle, dry hair. The Aloe Vera in our Express formula rejuvenates dry hair and scalp all while adding elasticity to your clients strands, meaning they can style their hair with confidence. The Keratin in our formula also bolsters strength, so they can experience a little wear and tear without complete breakage.
Client’s may be experiencing extremely brittle hair, remember that their hair products used in the summer may not work as well in the winter. Switch them to extra moisturizing products that are a step up on the hydrating scale and advise them to try wearing hair masks overnight with their hair wrapped in a silk scarf.
Have you recommended Cezanne’s Reboot Keratin Restorative Treatment to your clients? This anti-aging intensive treatment will help drench and nourish the hair, leaving it silky and youthfully restored.
Say Goodbye to Split Ends
Windy weather causes tangles and snags in long hair. Brushing and detangling these unruly snarls can put extra stress on your clients hair, causing them to get split ends.
Our low pH formula in the Express treatment prevents stress to the hair and lessens the swelling of the cuticle during application. Why is this important? When your cuticles are stressed, they can become damaged. Damaged cuticles cause split ends.
Certain shampoos can also strip natural oils from your hair, causing split ends. Recommend Perfect Moisture Shampoo and Conditioner or Ultimate Blonde Shampoo and Conditioner, which are free from sulfates, parabens, gluten and phthalates.
The key to keeping your client’s hair winterized is by staying hydrated! Recommend they drink water, wear a loose braid that protects hair from tangles and lock moisture into your hair with the Cezanne Express Smoothing Treatment. After all, prevention is the best medicine.